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Area Sales Representative - D.C.

Spindrift

Spindrift

Sales & Business Development
Washington, DC, USA
Posted on Tuesday, January 16, 2024

Job Responsibilities (Note: This role will cover the Washington, D.C. and Baltimore, MD areas, and candidates can be based in either location.)

  • Build the Brand
    • “Own the number” mentality – Deliver the company’s KPIs for the region
    • Sell and execute incremental display space throughout assigned territory
    • Optimize shelf space, merchandise product and displays to drive sales growth
    • Drive consumer awareness of the brand through point of sale material and in store execution of sales promotions
    • Seek every opportunity to educate consumers in stores on what makes our brand the best in the category
    • Ensure quality, rotate product and remove damaged packages
    • Maintain organization and proper rotation of back stock
    • Accurately and expertly utilize CRM applications to chronicle daily activities and display execution
  • Deep Relationship Builder with Retailers
    • Build and promote positive rapport with key contacts in stores in order to secure incremental display space
    • Service assigned account base with consistency and purposeful follow-up (approx. 8-12 stops/day)
    • Develop and schedule weekly account visits based on specific business needs
    • Understand customer needs, identify how you, as the primary point of contact, can partner with the customer and enact plan to drive sales growth for the store and Spindrift Beverage Co
    • Achieve mutually beneficial agreements through skilled negotiation
    • Understand the importance of building trust and credibility with accounts
  • Company Culture
    • Support and contribute to a culture that is consistent with the overall organization and emphasizes the values of the Company
    • Partner with teammates and co-workers on various strategic initiatives throughout the year
    • “Carry the bag” mentality – willingness to do whatever it takes any time and as much as necessary to grow the brand including demos, display selling/building and market blitzes outside of home territory