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Stylux offers a comprehensive personalization service that enhances the customer experience by allowing brands to seamlessly integrate product customization. Their business model focuses on providing an end-to-end solution that includes front-end UX, back-end decoration, and fulfillment services. Key products include various decoration methods such as UV print, embroidery, and laser techniques, all supported by a robust automated system that handles online transactions and shipment tracking. Stylux differentiates itself through its no-touch integration with popular e-commerce platforms and its ability to streamline corporate and B2B sales. With a reported 55% increase in average selling price and a 15% improvement in conversion rates for merchants, Stylux is positioned strongly in the personalization market, generating over $50M in net new GMV.
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